Purex is rolling out a new Triple Action formula across the entire liquid detergent line. This new and improved Triple Action formula delivers even better on Purex’s promise to leave your clothes bright, white, and clean, and as always, for half the price of the leading brand!
Over the past year our R&D scientists have been working hard to create an even better Purex formula. And not just a better formula, but one that will continue to deliver the value that Purex stands for. We’re mindful of our consumers’ pocketbooks, and we’re committed to bringing them a great product at a great value. The new Purex Triple Action formula is just that. It’s an even better clean, for half the price of the leading brand.
New Purex Triple Action leverages the best parts of our current formula, combined with new additions, to deliver great cleaning plus improved brightening power. This new formula will be rolled out across our liquid detergent line this fall, so you’ll soon ﬁnd it in your favorite variety!
Just like all of our current detergents, new Purex Triple Action has been specifically formulated to work in both traditional and High Efficiency (HE) washers. This ensures that Purex is always available to our consumers, no matter your type of washer.