Ultra Purex Natural Elements Fabric Softener

Green, Ultra concentrated Purex Natural Elements Fabric Softener
5.00 out of 5
(3 customer reviews)
Where To Buy

Product Description

All natural – a homemade fabric softener alternative.

It might be surprising, but Purex Natural Elements Fabric Softener is an affordable plant-based, natural fabric softener that is healthy, hypoallergenic and dye-free. It is simply the best green laundry fabric softener.

You might be wondering how we made a natural, green laundry fabric softener without driving up the cost. In fact, we’ve made Purex Natural Elements live up to the standard of incredible softness that you’ve come to expect from Purex.  And, because it is highly concentrated, you can use less and get the same, soft, cling-free result for a truly smart value.

Made only with naturally sourced ingredients and natural fragrance extracts, it’s the perfect homemade fabric softener alternative.


Tell us what you think! Write a review

  1. 5 out of 5

    From: Oak Grove, KY  

    I have used Purex Natural Elements linen & lillieslaundry detergent and liquid softener for quite some now. I found it when my old favorite detergent was discontinued. I would be excited to have dryer sheet in linen & lillies as well!!! Crystals, sure. I have to have all the same scent and brand due to allergies and ocd! Please?! Cleans great and the scent is not overbearing! Perfect.

    Yes, I recommend this product.

  2. 5 out of 5

    From: Houston, TX  

    Finally a scent that isn’t overpowering yet it’s distinct and subtle. I no longer have to buy the expensive brand to get a lovely scent. I actually prefer the scent of the linen and lilies over the everything else on the shelves. The best part is how it makes my house smell! I used to use static sheets but now I don’t want to because I don’t want it to cover up the linen and lilies scent.

    Yes, I recommend this product.


Product Information

Pure Points

  • biodegradable, natural, plant-based ingredients
  • hypoallergenic & dye-free
  • homemade fabric softener alternative

Laundry Tip

Don't forget Purex Natural Elements Laundry Detergent - it's hypoallergenic and free of dyes meaning you won't have to compromise on value or natural, green ingredients when it comes to keeping your clean and stain free.

Linen & Lilies

A light scent with the freshness of clean linen and sun-soaked lilies on a warm summer day.

44 oz

Water, Quaternary Ammonia Compound, Calcium Chloride, Dimethicone, Methylisothiazolinone, Fragrance


Frequently Asked Questions

Where can I buy Purex fabric softener?

What's the difference between Purex detergent and Purex fabric softener?

What is the difference between Classic and Ultra Purex liquid fabric softener?

How do I use Purex liquid fabric softener?

Why are there different looking Purex Ultra Natural Elements Fabric Softeners on the shelf?

What has changed in the formula?

Does it still work the same?

Where can I get a bigger bottle

I found fabric softener stains, what happened and what do I do?

Can I use fabric softener with my child's clothes?

Is Purex liquid fabric softener safe to use in a High Efficiency (HE) machine?

Is Purex liquid fabric softener safe for septic tanks?